Micromax Canvas Mega E353 went on sale online last month, today the company has officially launched the smartphone along with the Canvas Mega 4G Q417, its new 4G smartphone. Both the smartphones have 5.5-inch HD screens, 13-megapixel rear camera with LED flash, 5-megapixel front-facing camera, run on Android 5.1 (Lollipop) and have dual SIM support. The Canvas Mega E353 is powered by an Octa-Core MediaTek MT6592M processor and has 1GB RAM, while the Canvas Mega 4G is powered a quad-core MediaTek MT6735 processor and packs 3GB of RAM.
Micromax Canvas Mega E353 specifications
- 5.5-inch (1280 x 720 pixels) HD display with Corning Gorilla Glass 3 protection
- 1.4 GHz Octa-Core MediaTek MT6592M processor with Mali 450 GPU
- 1GB RAM, 8GB internal memory, expandable memory up to 32GB with microSD
- Android 5.1 (Lollipop)
- 13MP auto focus camera with LED flash
- 5MP front-facing camera
- Dual SIM
- 3.5mm audio jack, FM Radio
- Dimensions: 154×78.7×8.9mm
- 3G, WiFi 802.11 b/g/n, Bluetooth 4.0, GPS
- 2820mAh battery
Micromax Canvas Mega 4G Q417 specifications
- 5.5-inch (1280 x 720 pixels) HD display
- 1.3 GHz Quad-Core MediaTek MT6735 processor with Mali-T720 GPU
- 3GB RAM, 16GB internal memory, expandable memory with microSD
- Android 5.1 (Lollipop)
- 13MP auto focus camera with LED flash
- 5MP front-facing camera
- Dual SIM
- 3.5mm audio jack, FM Radio
- 4G LTE / 3G HSPA+, WiFi 802.11 b/g/n, Bluetooth 4.0, GPS
- 2500mAh battery
The Micromax Canvas Mega E353 comes in Blue color and is priced at Rs. 7,999. The Canvas Mega 4G Q417 comes in Golden color and is priced at Rs. 10,999. Micromax is also gearing to launch Canvas Pulse 4G, another 4G smartphone with a 1.3GHz Octa-Core processor and 3GB of RAM, check out the specifications below.
Micromax Canvas Pulse 4G E451 specifications
- 5-inch (1280 x 720 pixels) HD IPS display
- 1.3 GHz Octa-Core processor
- 3GB RAM, 16GB internal memory, expandable memory with microSD
- Android 5.1 (Lollipop)
- 13MP auto focus camera with LED flash
- 5MP front-facing camera
- Dual SIM
- 3.5mm audio jack, FM Radio
- Dimensions: 140.8×70.4×8.8mm
- 4G LTE / 3G HSPA+, WiFi 802.11 b/g/n, Bluetooth 4.0, GPS
- 2100mAh battery
Commenting on the launch, Vineet Taneja, CEO, Micromax Informatics said:
Phablet market has grown exponentially in the last quarter with over 200% growth in the segment. With more than 70% of neo-users in the age group of 15-24 years extensively streaming videos on their smartphones; the growth of phablet market has been triggered exponentially. At Micromax, we believe that large screen smartphones will surely address some major consumers’ pain points by providing users with a better viewing experience and more productivity on-the-go. With the launch of the Mega series, we’re reinforcing our commitment to bold and fearless innovation that meets the needs of our consumers.
Going forward, with the increase in consumption of innovative content lon the move in tier 2-3 cities as well, Micromax will focus on 5.5 inch smartphones and strengthen its existing portfolio to offer an immersive internet and entertainment experience to our consumers.