Micromax has launched Vdeo 1 and Vdeo 2, two new budget smartphones with 4G VoLTE support. Both these also come pre-loaded with Google Duo video calling app out of the box and also come bundled with Jio SIM card. These have a metal back cover and run Android 6.0 (Marshmallow). The Vdeo 1 and Vdeo 2 feature 4-inch & 4.5-inch WVGA & FWVGA display, respectively, are powered by 1.3 GHz Quad Core processor, 1GB RAM, sport a 5MP rear camera and a 2-megapixel front-facing camera.
Micromax Vdeo 1 specifications
- 4-inch (800×480) WVGA IPS display with Corning Gorilla Glass protection
- 1.3GHz quad-core processor
- 1GB RAM, 8GB internal memory, expandable memory up to 32GB via microSD
- Android 6.0 (Marshmallow)
- 5MP rear camera with LED flash
- 2MP front camera
- Dual SIM
- 3.5mm audio jack, FM Radio
- 4G VoLTE, WiFi 802.11 b/g/n, Bluetooth 4.0, GPS
- 1600mAh battery
Micromax Vdeo 2 specifications
- 4.5-inch (854×480) FWVGA IPS display with Corning Gorilla Glass protection
- 1.3GHz quad-core processor
- 1GB RAM, 8GB internal memory, expandable memory up to 32GB via microSD
- Android 6.0 (Marshmallow)
- 5MP rear camera with LED flash
- 2MP front camera
- Dual SIM
- 3.5mm audio jack, FM Radio
- 4G VoLTE, WiFi 802.11 b/g/n, Bluetooth 4.0, GPS
- 1800mAh battery
The Micromax Vdeo 1 and Vdeo 2 are priced at Rs. 4,440 and Rs. 4,990, respectively. The company will launch Vdeo 3 and Vdeo 4 in coming months.
Commenting on the launch, Shubhajit Sen, Chief Marketing Officer, Micromax Informatics said:
At Micromax we thrive on our understanding of the Indian consumer, consistently deriving insights and delivering innovative products to the market. 2016 has seen a marked slowdown in the long term trend of Feature Phones users shifting to Smart Phones. Two barriers we identified were perceived high cost of data and a lack of a differentiated mass-use case. With the launch of the Vdeo range we have focused on these issues. We believe Video calling that is as simple as making a voice call, in a stable environment, will be a strong use case especially in smaller towns. This feature, coupled with free internet connectivity with the pre-bundled Reliance Jio SIM is a compelling proposition that will accelerate the switch from feature phones to Smartphones. Our leadership position and strong brand equity has allowed Micromax, for the first time in the industry, to bring together key players in the eco-system to deliver a complete solution for our consumers.
Of course, the Vdeo range is fully loaded with best-in-class features for an entry level Smartphone – including 4G VoLTE, Android Marshmallow, Quad core processors, great battery performance and housed in a premium and stylish metal body. We are extremely proud that we have managed to deliver this bundle of features in phones priced under Rs 5000.