Twitter has announced that it has more than 255 million monthly active users of which 14 million were added in Q1. The micro blogging site recorded a mere 6% rise from the 241 million users reported in the fourth quarter and 25 percent year-on-year in terms of user base.
The company also stated that it had 198 million mobile monthly active users, an increase of 31% year-over-year, which represented 78 percent of its total monthly active user base. The number of timeline views rose 6% to 157 billion from the fourth quarter.
Twitter revealed a total revenue of $250 million in the first quarter of 2014, up 119% year over year. Advertising accounted for 90 percent of the revenue ($226 million), a line item jump of 125 percent year-over-year for the quarter. Mobile advertising revenue was approximately 80% of total advertising revenue.
“Revenue growth accelerated on a year over year basis fueled by increased engagement and user growth,” said CEO Dick Costolo in the earnings release. The company also projects revenue to hit $1.2 to $1.25 billion in 2014. Twitter is striving hard to increase its user base by changing its look on mobile as well as web. A recent report from Twopcharts revealed that 44% of 974 million registered users have never sent one single tweet.
Facebook announced in its latest earnings call that it has 1 billion mobile monthly users. Hence, Twitter has long way to go in to match with the social network.