Garmin Corporation has launched its Vivofit fitness band in India in partnership with Flipkart. The fitness device learns your activity level and assigns a personalized daily goal, displays steps, calories, distance; monitors sleep and is water-resistant for up to 50 meters. It is also compatible with ANT+ heart rate monitors to measure fitness activities and can wirelessly sync with compatible Bluetooth smartphones. Unlike the rechargeable batteries on smartwatches, this has two replaceable CR1632 coin cells that promises one year of battery life.
Highlights of Garmin Vivofit
- Move Bar – Motivates you to be active throughout the day by displaying a red move bar after one hour of inactivity.
- Additional segments light up for every 15 minutes of inactivity. Just walk for a couple of minutes to reset.
- 24/7 Wearable – Stylish, comfortable and water resistant up to 50 meters
- Long battery life – Stays on for more than a year without having to change the battery.
- Easy-to-read 25.5 mm x 10 mm display – View the time of day and your stats right on your wrist.
- Count calories – Records calories burned throughout the day including base metabolic rate.
- Monitor your sleep – Set the sleep mode when you go to bed to track the quality of your rest.
- Wireless sync – Over Bluetooth Smart or USB ANT Stick
At the launch, Tony An, Sales and Marketing Director, Garmin Corporation, said
Garmin has been providing fitness monitoring devices for over a decade, and with vívofit we say hello to the fitness band that knows your potential. Being able to monitor the quality of rest after retiring for the night, being challenged by personalized daily goals and doing so without having to charge it every few days, makes vívofit a fitness band that should be on everyone’s wrist.
Commenting on this partnership, Michael Adnani, VP – Retail & Head – Brand Alliances, Flipkart said
Flipkart is a preferred partner for leading global and domestic brands to reach out to a wide range of customers in India. With this partnership, we are introducing an innovative fitness product for the first time in India. This is an extension of our commitment to bring world-class fitness products for our customers backed by our superior service.
The Garmin Vívofit comes in black and slate colours and would be exclusively available on Flipkart for Rs. 9990. It comes with both small and large sized bands in the box. You can also purchase purple, teal and blue coloured bands.