Samsung has launched the NX Mini Smart Camera in India on Amazon. It is the world’s slimmest and lightest interchangeable-lens camera, says Samsung. It was announced back in March and has a new 20.5 Megapixel BSI-CMOS sensor for crisp and better low-light images. It also has NFC and Wi-Fi capabilities. Samsung has also launched NX-M 9mm F3.5 ED lens and NX-M9-27mm F3.5-5.6 ED OIS lens. These are light-weight lenses that goes with the NX mini.
It is 22.5mm thick (excluding the projection part) and weighs 196g (with battery). It has a has a 3-inch (320 x 480 pixels) LCD Flip up Touch Panel display, that flips 180-degrees, mainly for taking selfies. It lacks viewfinder though, that you have sacrifice for its slim design. Other features include, HDMI 1.3a, 1080p full HD video recording at 30 fps, WiFi 802.11b/g/n support (Smart Camera 3.0), Advanced Passive NFC(Wired NFC), Wink shot, 6fps Continuous Shot mode, Auto Backup, Group Share , Photo Beam and lots more features. It packs 2330mAh (3.8V) battery.
The Samsung NX Mini is priced at Rs. 22,990 with the 9mm Lens and comes with a 16GB memory card. It costs Rs. 27,490 with the 9-27mm Lens on Amazon. As a launch offer it comes with a free Samsung Backpack worth Rs. 1,999.
Commenting on the new launch, Asim Warsi, Vice President, Mobile & IT, Samsung India, said,
This shift in our strategy is created to meet the needs of our customers who are constantly looking for the best in technology. We understand the buying patterns of our consumers and are constantly strengthening our network to cater to their evolving needs. This offering through Amazon.in will enhance accessibility for the NX mini camera.
Samir Kumar, Director, Category Management, Amazon India, said,
We are very excited to be the strategic partner for Samsung’s Digital Imaging Category in India. We are the fastest growing ecommerce platform in the country today and this partnership is a validation of the faith customers and sellers place on our brand. This partnership gives us the opportunity to forge deeper engagement with photography enthusiasts across the country and aligns with our vision of offering customers in India the widest selection at low prices, fast and reliable delivery and a trustworthy shopping experience.