TomTom has launched four GPS sport watches – TomTom Runner, Multi-Sport, Runner Cardio and Multi-Sport Cardio in India. The TomTom Runner Cardio has a built-in heart rate monitor to help runners measure heart rate and one-button control make it easy for fitness enthusiasts to access real-time information to help them achieve their goals.
Highlights of TomTom GPS Watches
- Indoor tracker: Accurately track indoor runs using built-in sensors to count strides, so that users can monitor pace and distance even while running on a treadmill.
- Ultra-slim design: Run with a lightweight watch crafted for runners using a sleek design, which comfortably fits all wrist sizes.
- Quick GPS fix: Get started faster by using the latest in GPS and GLONASS satellite technology to quickly find precise locations.
- Multi-platform compatibility: Sync, analyse and share stats on popular running sites and community platforms, including the TomTom MySports website, MapMyFitness, RunKeeper, TrainingPeaks and Strava.
- Super-tough display: Run with a durable, super-tough, scratch-and-impact-resistant display that remains easy-to-read, run after run.
- Weather and water-resistant: Run in all kinds of weather. Waterproof up to 165 feet / 5ATM.
- Long-lasting battery: Run more, recharge less, with up to 8 hours battery life (GPS+HR), up to 10 (GPS only)
- Bluetooth smart: Connect to sensors using the latest wireless technology.
- TomTom Runner Cardio also includes: Heart Rate Zones to train in one of five intensity zones
TomTom Multi-Sport includes all the features of TomTom Runner, and additionally has attributes for multi-sport athletes to track their distance, time, speed and other key metrics when they cycle or swim.
The TomTom Runner GPS Watch is priced at Rs. 12,999, the TomTom Multi-Sport GPS at Rs. 15,499. TomTom Runner Cardio GPS Watch and the TomTom Multi-Sport Cardio Watch are priced at Rs. 20,999 and Rs. 23,499, respectively. These TomTom Watches will be available exclusively on Flipkart.
Commenting on the launch, Andrew Cooper, SVP Sales APAC, TomTom, said,
Our research shows that 95% of runners consider their GPS watch to be their perfect training partner. However, we see a gap between the number of runners and the penetration of GPS sport watches primarily due to lack of understanding on the benefits of running with a GPS watch. By launching fitness products with industry leading innovations, we expect this segment to grow at a rapid pace globally, and in India.
Kavita Nath, Country Manager, TomTom India, said:
Running is an important part of the changing life-style of the young, upwardly mobile Indian. Our research suggests that access to real time information during a run is one of the easiest ways for a runner to improve their performance, making the GPS watch an essential part of any runner’s kit.
Amitesh Jha – Sr Director: Retail, Flipkart said:
We are excited to announce the exclusive launch of TomTom’s first range of GPS watches in India. Targeted primarily at runners, cyclists, swimmers, this new range will be an extension of our fitness portfolio. Staying fit is one of top priorities today for the urban Indian youth and we have seen a recent surge in demand for fitness products. With the introduction of the TomTom GPS sport watches we are able to widen our portfolio of fitness products for our customers.