In a bid to expand its health offerings even further, FitBit has bought a personal training app FitStar. The financial terms of the deal were not disclosed.
Both the companies will continue to run separately even after the deal however, FitStar users will be able to publish their workouts immediately to the Fitbit app, and soon the apps will have single sign-on between them. For those unaware, FitStar is a personal trainer and yoga app.
“With this acquisition, FitStar members will be able to seamlessly publish their FitStar workouts into Fitbit to see how their personal training or yoga practice impacts their overall health. We’ll also soon be rolling out the ability for Fitbit users to set up a FitStar account using their Fitbit account login. Also coming soon, FitStar users who also use a Fitbit tracker equipped with PurePulse (such as the Charge HR or Surge) will be able to see their heart rate trends during FitStar logged workouts.
posted FitBit in a company blog.
FitStar has a small user base and operates solely on iOS and claims to have only two million registered users. FirBit will broaden its platform and new service with this acquisition.