Aircel has announced a new offer that lets customers buying 1GB data pack enjoy free voice calling minutes (local + national). This offer is available for Aircel customers across the country. The product has been especially designed keeping in view the dramatic increase of mobile data users in India, for whom data usage is as much a part of their daily lives as is voice calling, said the company.
Under this offer, customers get 15,000 local and national voice calling seconds with 1GB of 3G/2G data pack with a validity of 28 days. Post 1GB, 25p/MB will be charged. The pack is priced at Rs. 248 in Chennai and Rest of Tamil Nadu (ROTN) and will vary depending on the circle. Aircel recently launched Five States, One Rate offer that offers roaming in Aircel network in five states in south.
Commenting on the new offer, Anupam Vasudev, Chief Marketing Officer, Aircel, said:
It is far from being unknown that mobile data usage is dramatically increasing in India, and mobile internet has become a way of life for many. It brings us pride that Aircel offers the most affordable Data products to its customers, and offering free voice calling benefits would bring them the best value for their money. This product is in line with our promise of ‘doing a little extra’, and we’re confident that it will appeal to a large number of our users across the country.
We’re thrilled to launch a multi-media campaign for this exciting product across Radio, TV and Digital.