HTC Desire 728 dual sim with 5.5-inch HD display, Octa-Core 64-bit SoC, 4G LTE launched in China

HTC has introduced Desire 728 dual sim, the company’s latest mid-range smartphone in China. It packs a 5.5-inch HD screen, is powered by an Octa-Core MediaTek MT6753 64-bit processor and runs on Android 5.1 (Lollipop) with HTC’s own Sense UI on top. It has a 13-megapixel rear camera with LED flash and a 5-megapixel front-facing camera. It has dual front-facing BoomSound speakers and Dolby Audio.

It has dual SIM support, as the name suggests and has 4G LTE support with support for FDD Bands: 1,3,5,7,8 (TW SKU, FDD: Band 1,3,5,7,8,28) and TDD Bands: 38,39,40,41.

HTC Desire 728 dual sim specifications

  • 5.5-inch (1280 x 720 pixels) HD display
  • 1.3 GHz Octa-Core MediaTek MT6753 64-bit processor with Mali-T720 GPU
  • 2GB RAM, 16GB internal memory, expandable memory up to 2TB with microSD
  • Android 5.1 (Lollipop) with Sense UI
  • Dual (nano) SIM
  • 13MP rear camera with LED Flash,  BSI sensor, 1080p video recording
  • 5MP front-facing camera, BSI sensor, 1080p video recording
  • 3.5 mm headset jack, FM Radio
  • HTC BoomSound, Dual frontal stereo speakers, Dolby Audio
  • Dimensions: 157.9×77.8×7.87mm; Weight: 153g
  • 4G LTE, WiFi b/g/n Bluetooth 4.1, GPS with a-GPS
  • 2800mAh battery with Quick Charge

The HTC Desire 728 dual sim comes in White and Grey colors and is available in China from the official HTC eShop at 1699 Yuan ( US$ 267 / Rs. 17,840 approx.). No word on the global roll out yet.


Srivatsan Sridhar: Srivatsan Sridhar is a Mobile Technology Enthusiast who is passionate about Mobile phones and Mobile apps. He uses the phones he reviews as his main phone. You can follow him on Twitter and Instagram
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