If you follow the world of Chinese OEMs, you’ll know that theres a lot of white labelling that goes on between brands. With the launch of the Blu Pure XL, we see a high end feature packed handset at a price point that is certainly very tempting. A take on the already announced Gionee Elife E8, the Blu Pure XL brings most of the same specifications at almost half the price point.
The phone is powered by a 2GHz oct-core MediaTek Helio X10 processor paired with a PowerVR G6200 GPU and 3GB of RAM. While the design might be generic, the phone does pack an aluminum build. Up front you’ll notice a large 6 inch Quad HD AMOLED display with a Gorilla Glass 3 coating. There’s 64GB of storage built into the Blu Pure XL. The dual SIM handset also sports a fingerprint scanner over at the back. The fingerprint scanner lies below the 24MP camera that is capable of capturing 4K video.
Blu Pure XL Specifications
- 6-inch (2560 x 1440 pixels) Quad HD AMOLED display with Corning Gorilla Glass 3 Protection
- 2 GHz octa-core MediaTek Helio X 10 (MT6795) processor with PowerVR G6200 GPU
- 3GB RAM, 64GB of internal memory, expandable memory up to 64GB
- Android 5.1 (Lollipop)
- 23.7MP rear camera with dual tone LED Flash, 1 / 2.3″ sensor, 6P lenses, OIS, 4K video recording
- 8MP front-facing camera
- Dual SIM
- Fingerprint sensor
- Dimensions: 164.0 × 82.3 × 9.6 mm; Weight: 207 g
- 4G LTE, Wi-Fi 802.11 ac/b/g/n, Bluetooth 4.0 with A2DP, GPS, USB OTG, NFC
- 3520mAh battery
The Blu Pure XL might be a rebranded Gionee Elife E8 but it certainly undercuts it on pricing. Available for $349, it will be available exclusively on Amazon in the US. Looking for it in India? You’ll just have to wait for Gionee to launch it here.