Marten Pieters, MD and CEO, Vodafone Essar, told TOI – “The average user in rural India does not spend as much as mobile consumers in Delhi or in Mumbai. Though the majority still make a revenue stream for mobile operators, the idea is to make mobile phones affordable and achievable for everyone,” he said.
From our earlier story
These low cost phones are launching in India and 6 markets in Africa – The Democratic Republic of CongoRepublic of Congo, Kenya, Mozambique, Qatar, South Africa and Tanzania. The price of the Vodafone 150 is 15 USD and Vodafone 250 will have a price of 20 USD. The price of these handsets in India is expected to be around Rs.700 to Rs.1000.Vodafone and handset manufacturer TCL have worked together to produce these handsets.
Do you think this is good move by Vodafone ?