Micromax just launched Canvas Xpress 4G Q413, the company’s latest budget 4G smartphone in the Canvas Xpress series. It packs a 5-inch HD screen, is powered by a quad-core 64-bit MediaTek MT6735P processor, runs on Android 5.1 (Lollipop) OS, comes with a 8-megapixel rear camera and a 2-megapixel front-facing camera. Micromax has partnered with Flipkart to sell the smartphone. At the launch event Micromax said that all the future Xpress series phones will be exclusive to Flipkart.
The smartphone has dual SIM support and 4G connectivity, including support for both TDD-LTE Band 40 (2300MHz) and FDD-LTE Band 3 (1800MHz) for India. Specifications of the Canvas Xpress 4G are almost similar to the Lenovo Vibe P1m that was launched in India recently for Rs. 7999, but the latter has a 4000mAh battery and a better 5-megapixel front-facing camera.
Micromax Canvas Xpress 4G Q413 specifications
- 5-inch (1280 x 720 pixels) HD IPS display with Gorilla Glass 3 protection
- 1 GHz Quad-core MediaTek MT6735P processor with Mali-T720 GPU
- 2GB DDR3 RAM, 16GB internal memory, expandable memory up to 32GB with microSD
- Android 5.1 (Lollipop) OS
- Dual SIM
- 8MP rear camera with LED Flash, OmniVision sensor
- 2MP front-facing camera
- 4G LTE / 3G, WiFi 802.11 b/g/n, Bluetooth 4.0, GPS
- 2000mAh battery
The Micromax Canvas Xpress 4G Q413 comes in Blue color, is priced at Rs. 6,599 and will be available exclusively from Flipkart starting from today. It also comes with double data offer for Airtel customers for 6 months.
Commenting on the launch, Vineet Taneja, CEO, Micromax Informatics, said:
We at Micromax are committed to lead the 4G revolution by providing new user experiences and latest technologies at the most attractive price to specification ratio. Our partnership with Flipkart to launch Xpress series of smartphones has been the most successful one. And with the launch of Xpress 4G on Flipkart, we are adding yet another gem to our Xpress series in line with our vision to making 4G accessible to the masses. With the launch of the Canvas Xpress 4G, Micromax has ensured that great specifications with LTE capability is available to everybody at a disruptive price thereby spurring the 4G adoption in the country. The launch reinforces our commitment to leapfrog the consumers’ journey from 2G to 4G and break the organic trend of moving from 2G to 3G and then 3G to 4G.
With the belief that great technology does not come at a price, we already have 13 products under the Micromax brand in our 4G portfolio ranging from 6499/- to 14999/-. We are further looking to ramp up our 4G portfolio and 30% of our smartphones are already 4G capable. With the launch of the Canvas Xpress 4G, Micromax has ensured that great specifications with LTE capability is available to everybody at a disruptive price thereby spurring the 4G adoption in the country.
Ankit Nagori, Chief Business Officer, Flipkart, said:
Micromax has been at the forefront of offering new-age smartphones in the Indian market. We are excited to partner with Micromax once again to launch their most affordable 4G mobile. Today, three of four phones that we sell on Flipkart are 4G phones, denoting 4G’s growing popularity and demand. With this in mind and Xpress-4G’s superior technological capability, we are sure our customers will be delighted with this new offering from Micromax.
With inputs from Dhruv Bhutani