Apple has announced that it’s App Store sales has clocked over $20 billion in 2015 with $1.1 billion in app sales during the two-week holiday season from Christmas through New Year’s Day holiday season.
Apple said that customers spent $1.1 billion on apps and in-app purchases in two weeks ending January 3, setting records for both purchases and traffic at the App Store. January 1 was the most profitable single day in App Store history, with people spending more than $144 million on purchases, beating the record set just a week earlier on Christmas Day. Apple claimed that it has made nearly $40 billion for developers since the App Store’s launch in 2008, with over one-third generated in the last year alone. Last year, Apple sold nearly $500 million worth of apps and in-app purchases in the first week of 2015.
“The App Store had a holiday season for the record books. We are excited that our customers downloaded and enjoyed so many incredible apps for iPhone, iPad, Mac, Apple Watch and Apple TV, spending over $20 billion on the App Store last year alone,”
said Philip Schiller, Apple’s senior vice president of Worldwide Marketing in a statement.