Facebook has appointed Umang Bedi as Managing Director, India. He will officially start at Facebook in July 2016. Bedi joins Facebook from Adobe South Asia after a five year stint where he was managing director responsible for growing their business in India.
At Facebook, he will lead in building and maintaining strategic relationships with top clients and regional agencies in the country. Bedi will take over from Kirthiga Reddy, who will be returning to United States to take on a new role at the company’s headquarters at Menlo Park. He has close to two decades of leadership experience across sales, marketing and partnerships wherein where he has built teams and grew businesses for multinational companies.
Dan Neary, Vice President, Asia Pacific, Facebook said,
India is known for its great talent pool and we are really pleased to have Umang Bedi, a proven business executive to lead our business in India. I also want to wish Kirthiga the very best in her new global role. Kirthiga has played a huge and key role in building our India business from scratch, and I know she will continue to deliver the same impact in the US.
Kirthiga will start her new role in August 2016. She will manage a set of global brands and also lead the emerging markets efforts globally for the Global Accounts team, which manages Facebook’s relationships with the world’s largest global advertisers.
Kirthiga Reddy said,
After six years in India building our operations and business, it’s hard to leave a team I now call family. The good news is that we will continue to work together. As I look ahead, I am excited about how well positioned our business is, to grow from strength to strength with Umang’s leadership, and with my next opportunity to shape and drive our emerging markets strategy across some of the world’s biggest brands.