Samsung aims to democratize the smart phone experience in India with the Introduction of the Wave running on Bada and Galaxy S running on Android. Both the phones sport the SuperAMOLED display and are powered by a 1GHz CPU
Samsung Wave
- 1st Bada Phone
- 3.3inch display with 800×480 px display
- TouchWiz 3.0
- Social Hub
- 5 MP Camera with HD Video recording and LED FLash
- 15 hours talktime
- 2GB memory expandable upto 32GB
- Priced at Rs.19100
Galaxy S
- Android 2.1
- 4 inch SuperAMOLED Display
- 5 MP Camera without Flash
- HD Video REcording
- Access to Android Market
- 3.5mm audio jack
- Priced at Rs.31500
Speaking at the launch, stated Mr J S Shin, President & CEO, Samsung South West Asia said “Consumers today relate to their mobiles as communication hubs – as personal gateways to communicate with friends, family and the world at large . The Smartphone era is here and we at Samsung, are committed to making Smartphones available for everyone. Samsung ‘bada’, our new mobile platform is the key driver for our global smartphone strategy. The word ‘bada’ in Korean means ocean and this platform truly embodies the meaning and features of the spacious ocean: it can accommodate the various applications created by developers and it provides an interesting space that offers endless enjoyment to its users.”t
According to Mr. Ranjit Yadav, Director – Mobile & IT, Samsung Electronics, “We have been focusing more on open OS mobiles recently since many key characteristics of smartphones are becoming more and more important, especially mobile internet, messaging features, strong 3rd party applications and flexibility for customization. In the open OS area, our strategy is to be there with whatever customers want. That is the reason we are offering mobiles based on the Android, Windows and now ‘bada’ platform in the Indian market .”