Samsung has announced that it will introduce three new Smart TV services viz; ‘Sports’, ‘Music’ and ‘TV Plus’ at CES 2017. The new services will offer personalized content to consumers based on their TV preferences through Samsung’s Smart Hub platform.
Samsung’s Smart TV ‘Sports’ service will provide information on when favorite teams are playing, where they can watch it as well as scores – all in one navigation page. It will curated customized information by the ‘Sports’ user interface. Samsung plans to further expand the range of content offered through the ‘Sports’ service with additional content partners including NBC Sports, UFC and more.
The Samsung ‘Music’ service will allow Smart TV customers to easily search and identify songs on live TV or directly from television programs. ‘Music’ will also make recommendations in the ‘Preview’ section of Smart Hub’s user interface for customers to discover new music and play songs as they please. The Samsung ‘Music’ service currently offers content from eight music app partners including Spotify, iHeartRadio, Napster, Deezer, Sirius XM, Vevo, Melon and Bugs. The service will be available starting in France, Germany, Italy, South Korea, Spain, the United Kingdom and the U.S.
Lastly, ‘TV Plus’ will offer IP-based channels focused on premium content services through a new Smart Electronic Program Guide (EPG) solution. TV Plus is already launched in South East Asia and is now available in the US. It will come to Europe in April 2017.
Won Jin Lee, Executive Vice President of the Visual Display Business at Samsung Electronics said,
At Samsung, one of our top priorities is ensuring that we are closely in tune with what consumers want and need from their smart devices and electronics. With that in mind, we continue to innovate our Smart TV offering in order to provide the content experiences that our customers have come to know and expect from Samsung.