Panasonic Eluga Ray Max and Ray X with Arbo smart assistant, fingerprint sensor, 4G VoLTE launched starting at Rs. 8999

Panasonic has launched Eluga Ray Max and Eluga Ray X, its latest smartphones in the new Eluga Ray series that comes with Arbo, a smart AI assistant built by the company. This understands your usage of the phone and will make it more intelligent based on the time and location, says the company. Arbo will be available for the phones by the end of April. Both the phones have a unibody metal design, features a fingerprint sensor, have a selfie flash and come with 4G connectivity with support for VoLTE.

Panasonic Eluga Ray Max specifications

  • 5.2-inch (1920 x 1080 pixels) 2.5D curved glass display with Corning Gorilla Glass 3 protection
  • Octa-Core Qualcomm Snapdragon 430 ( 4 x 1.2 GHz Cortex A53 + 4 x 1.5 GHz Cortex A53) 64-bit processor with Adreno 505 GPU
  • 4GB LPDDR3 RAM, 32GB / 64GB internal memory, expandable memory up to 128GB with microSD
  • Android 6.0 (Marshmallow)
  • Dual SIM
  • 16MP rear camera with LED flash
  • 8MP front-facing camera with LED flash
  • Fingerprint sensor
  • 3.5mm audio jack, FM Radio
  • Dimensions: 148 x 73 x 9.5mm; Weight: 165g
  • 4G VoLTE, WiFi 802.11 b/g/n, Bluetooth 4.1, GPS, USB OTG
  • 3000mAh built-in battery with Quick Charge 3.0

Panasonic Eluga Ray X specifications

  • 5.5-inch (1280 × 720 pixels) HD 2.5D curved glass display with Corning Gorilla Glass 3 protection
  • 1.3 GHz quad-core MediaTek MT6737 64-bit processor with Mali-T720 GPU
  • 3GB RAM, 32GB internal storage, expandable memory with microSD
  • Android 6.0 (Marshmallow)
  • 13MP rear camera with LED Flash
  • 5MP front-facing camera with LED Flash
  • Fingerprint sensor
  • 3.5mm audio jack, FM Radio
  • Dimensions: 153.4×77.0x10.5mm; Weight: 193g
  • 4G VoLTE, Wi-Fi 802.11 b/g/n, Bluetooth 4.0 and GPS
  • 4000mAh built-in battery

The Panasonic Eluga Ray Max comes in Rose Gold, Space Grey and Gold and is priced at Rs. 11,499 for the 32GB version and the 64GB version costs Rs. 12,499. It will be available exclusively on Flipkart starting April 1st. The Eluga Ray X comes in Rose Gold, Space Grey, Gold and is priced at Rs. 8999. It will also be available exclusively from Flipkart.

Commenting on the launch, Manish Sharma, President & CEO, Panasonic India & South Asia, and Executive Officer, Panasonic Corporation Said:

Panasonic has always strived onto creating a sustainable connected environment for its customers across the world. With the launch of our first AI-enabled smartphone, we are now expanding our product offerings which will help empower our consumer base and assist them in performing tasks in a smarter way. AI has been dubbed as the technology which in future will shape the product interface and the way we interact with our smartphones, with this pilot advancement we hope that this will not only enhance our market share but will also further strengthen our position within the industry.

AI has been dubbed as the technology which in future will shape the product interface and the way we interact with our smartphones, with this pilot advancement we hope that this will not only enhance our market share but will also further strengthen our position within the industry.

Pankaj Rana, Business Head – Mobility Division, Panasonic India, said:

With hectic work schedules and over-burdened social lifestyles, Arbo is the best virtual assistant for working professionals. Today we are delighted to present before you Eluga – Raymax and Ray X, Panasonic’s first AI assisted smartphones powered by Arbo, a perfect blend of innovation and style. The features embedded within the smartphone will provide our customers with on the go access to high speed information and content at a value-based pricing.

Commenting on their exclusive partnership with Panasonic, Ajay Yadav, Vice President – Smartphones BU, Flipkart, said:

Disruptive technologies like AI are increasingly shaping the way consumers connect with the world around them. At Flipkart, our continuous endeavour has been to make innovative and high-quality products easily accessible to Indian customers at affordable price points. With the launch of the Panasonic Eluga Ray Max and Eluga Ray X smartphones, we are confident that consumers in India will be able to enjoy an immersive mobile experience.

Flipkart has been the most preferred ecommerce platform for brands and customers, and we are confident that this exclusive partnership will enable us to provide our customers with the best-in-class technology experience and build further on customer delight.


Srivatsan Sridhar: Srivatsan Sridhar is a Mobile Technology Enthusiast who is passionate about Mobile phones and Mobile apps. He uses the phones he reviews as his main phone. You can follow him on Twitter and Instagram
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