Paytm Mall, Paytm’s e-marketplace today rolled out a new feature that will allow consumers to place online orders at physical stores using QR Code. Paytm said that thousands of Paytm Partner stores can now start selling Samsung smartphones without hassles of inventory and logistics. Samsung recently partnered with Paytm to sell its latest Galaxy J3 Pro smartphone.
Consumers can visit these neighborhood stores, scan the QR code using their Paytm or Paytm Mall app and order products online. This will allow Paytm Partner stores sell products without investing in inventory or logistics, promise same-day deliveries and sell a variety of products in their stores, i.e. an apparel store can now sell electronics or groceries and vice-versa.
Paytm said that you can pay online using your Paytm Wallet, Debit/Credit Card, Netbanking or Cash on Delivery once you scan the QR Code of the product at the partner store and placing the order on the Paytm Mall online.
Partners who host QR Code in their shop earn a percentage (3–20% based on the product) margin on each purchase made by customer after scanning QR code. The company said that it is working with other brands to bring this sales model to other categories soon.
Regarding the new move, Paytm said:
Our goal is to enable customers transact online and offline easily. We feel this assisted commerce model will transform regular businesses. Imagine, an apparel salesman will now be able to sell electronics or groceries, and vice versa. The possibilities are endless.