Snapchat today is launching a new lens that responds to voice commands. These series of lenses will animate when users speak simple English words like “hi,” “love,” “yes,” “no,” and “wow.” When you say ‘Hi’ the new lens will launch an animation that surrounds you with a flock of chatty birds.
This is the company’s first Lens that actually recognize words, then use its understanding of what was said as a marker that kicks off the lens animation. Snapchat also said that it is working on five to six new lenses and these will be available to users within the next week. They’ll appear periodically in the Lens carousel along with the others, starting today.
Back in May, Snapchat introduced its first lens that reacts to sound. It is a cute animal mask overlay for your face whose eyes move based on the sounds it hears. New lenses like this help to keep Snapchat users engaged.