Xiaomi quickly established itself as a popular television brand in India. Today, the company announced that it has sold over 8 million smart TVs in India over a four-year period. Given the level of competition in the Indian market, this is a remarkable achievement by the brand.
Furthermore, according to International Data Corporation data, Xiaomi has retained its No. 1 position in the smart TV segment for the first quarter of 2022. (IDC). Xiaomi claims that by offering cutting-edge specifications and features, Xiaomi India has accelerated the adoption of Smart TVs and transformed the TV viewing experience in millions of homes across the country.
Xiaomi said it has made significant advancements in the smart TV technology it offers to customers over the years. Xiaomi and Redmi televisions feature industry-leading technologies such as OLED, QLED, LED, Dolby VisionTM, Dolby Atmos, HDR10+, IMAX Enhanced, DTS:X, and DTS:Virtual X across a variety of screen sizes to provide an unparalleled viewing experience.
Speaking on the announcement, Raghu Reddy, Chief Business Officer, Xiaomi India said,
The smart TV category has grown over the last four years, and we are proud to have played a pivotal role in driving Smart TV adoption in India. We are extremely humbled by the response we have received from our consumers across India so far. We have developed a deep connect with our consumers over the years and that has helped us push our limits of innovation and strengthen our commitment by catering to their needs. As we aim to expand our portfolio, we will continue to make our televisions the perfect amalgamation of hardware and software that captures the brand’s vision of bringing innovation for all