Toshiba M550L QLED and C350L 4K TVs launched in India


Toshiba is getting ready to launch the 4K UHD Google TV M550 and C350 series in India. Smart features like Google TV, Regza Engine, Dolby Vision Atmos, Game Mode, and bezel-less designs on the M550 and C350 flagship series TVs will make watching TV in India a better experience.

Toshiba C350L Series

The stylish C350LP 4K Google TV series comes with a pure metal stand at the bottom and comes in 43″ and 55″ sizes. The TV has a 4K resolution and is powered by the REGZA Engine, which has been tuned for natural colour reproduction by Color Remaster.

In addition to Ultimate Motion, Sport Mode, and Game Mode with ALLM, the device has Dolby Vision HDR. The TV supports Dolby Atmos powered by REGZA Power Audio in terms of audio output. It offers Dual Band Wi-Fi, BT 5.0 and other common interfaces for connectivity.

Specifications: Toshiba C350L Series
  • Display :10 bit A+ Grade Panel | REGZA Engine 4K, 60 Hz
  • Dolby Vision, HDR10, HLG | 1 Billion Colours | ALLM for VRR | MEMC
    Screen Resolution: 4K, ‎3840 x 2160 pixels
  • Sizes: 43″ and 55″
  • Operating System: ‎Google TV
  • Memory Storage Capacity: 16 GB; RAM: ‎2 GB
  • Remote Control: One Click Prime Video, Netflix, Youtube | Google Assistant | With Voice Assistant
  • Special Features: Google TV | Google Assistant | Chromecast, Miracast, DLNA, Airplay | HDMI 2.1 with Auto Low Latency Mode for VRR eARC supported
  • Supported Apps : Netflix, Youtube, Prime Video, Hotstar, SonyLiv, Hungama, JioCinema, Zee5, Eros Now
  • Connectivity: 3 HDMI ports, x2 USB Ports, Dual-band Wi-Fi and Bluetooth 5.0
  • Sound : 24 Watts Output powered by REGZA Power Audio| Dolby Atmos, Dolby Digital
  • Warranty: 1 year
Toshiba M550L Series

With a REGZA Engine 4K PRO CPU built inside the Toshiba M550 TV, users can enjoy excellent performance and eye-catching graphics every day. It also has Quantum Dot technology and high-quality Dolby Atmos sound to keep you interested in audio and video all day. Additionally, this TV has built-in game and sports modes, so you can stream and play games in a way that is incredibly entertaining. This TV also has a Google voice assistant that lets you control your favourite TV functions and content without having to use your hands.

The M550 series has a dedicated 20 watt “Strong Built-in Woofer” at the back, and the 10 watt left and right channel speakers produce a powerful 40 watts of sound that fills the room. It has built-in compatibility for Apple Home Kit, Chromecast, and Air Play. This TV also has a game mode with Auto Low Latency Mode (ALLM), Variable Refresh Rate (VRR), and Far Field Voice Control.

Specifications: Toshiba M550L Series
  • Sizes: 55″ and 65″
  • Display: Ultra HD (4K), 3840 x 2160, 60 Hz
  • 400 nits, REGZA Engine 4K Pro A+ Grade Ultra Vivid Panel
  • Ports and Connectivity: 3x HDMI, 2x USB, Dual Band WiFi 2.4G 5G, Ethernet (RJ45)
  • Speaker Output RMS: 49 W
  • Sound Mode: Standard, Theater, Sports, Music, Speech, Late Night
  • Supported Audio Formats: Dolby Atmos, Dolby Audio, WMA, WMV, MP4, FLAC, MP2, MP3
  • Other Audio Features: Dolby Atmos, Dolby Audio
  • Memory Storage Capacity: 16 GB; RAM: ‎2 GB
    Supported App – Netflix, Prime Video, Disney+ Hotstar, Youtube, Zee6, Sony Liv, ErosNow, JioCinema, Voot, SunNxt, YuppTV, MX Player TV, Hungama, ALTBalaji, ShemarooMe
  • Operating System: Google TV
  • Other Remote Control Features: Hands-Free Voice Control, Remote Voice control, Direct App Access Hotkeys
  • Warranty: 1 year

Pricing and availability

  • The Toshiba C350 series will be offered by Amazon in 43″ and 55″ sizes with prices starting at Rs. 29,990 and limited-time introductory launch offers of 2 years of extra warranty starting on July 23. The 50″ C350 costs Rs. 34,990 and is available from Flipkart.
  • From July 22 onwards, the Flipkart range for the Toshiba M550 series in 55″ and 65″ sizes will be available at Rs. 54,990, and Rs. 84,990, respectively.

Commenting on the new launch, Rishi Tandon, COO, Toshiba Television, said

‘We at Toshiba has changed our strategy with the introduction of 4K AI Google TV with the amalgamation of Japanese quality and craftsman ships to provide consumers an unmatched TV viewing experience, we are thrilled to introduce two new 4K Google TV series C350 and M550 (Fully Array Quantum Dot) in India.