Samsung has launched its latest Crystal 4K iSmart UHD TV lineup in India, showcasing the perfect combination of advanced technology and affordability.
These TVs offer top-of-the-line features like a built-in IoT hub with Calm Onboarding, an IoT sensor for automatic brightness and more. Earlier this month, Samsung Neo QLED TV 2023 4K and 8K TVs launched in India.
The 2023 lineup of Samsung Crystal 4K iSmart UHD TVs is powered by Crystal technology and come in different screen sizes from 43-inches to 65-inches. The TVs deliver impressive features such as One Billion True Colors, HDR10+ for detailed visuals, and a 3-Side Bezel Less Design for an immersive viewing experience.
It also features Q-Symphony, OTS Lite, and Adaptive Sound Technology provides dynamic and immersive sound. These TVs support various smart features, multiple connectivity options, and compatibility with popular streaming services, making them the perfect centerpiece for a modern smart home.
Gamers will appreciate the Auto Game Mode and Motion Xcelerator features, ensuring fast frame transition and low latency for an immersive gaming experience. Multiple modes like Smart work, Gaming, and Smart Watching enhance the connected living experience. These TVs offer the Smart Hub, a centralized hub for Entertainment, Gaming, and Ambient options.
Access to Samsung TV Plus, a free ad-supported TV and video-on-demand service with 100 channels in India, is also provided. Furthermore, the TVs offer Video calling with the SlimFit Cam, and the Smart Hub for content curation and discovery further elevate the TV experience. Calm Onboarding simplifies device connectivity, and IoT Sensors adjust brightness based on ambient light levels.
Quick specifications: Samsung Crystal 4K iSmart UHD TVs
- Slim Look, 3 Bezel-less, SLIM FEET Stand
- Sizes: 43″, 50″, 55″ and 65″
- Display: 4K, 3,840 x 2,160 resolution, One Billion Color, HDR, HDR10+, HLG,
- Pur Color, Brightness Detection, Motion Xcelerator
- Processor: Crystal Processor 4K
- Audio: 2CH, 20W, Adaptive Sound, Q-Symphony, OTS Lite
- Operating System: Tizen Smart TV
- Smart Service: Smart Hub, TV Plus, Universal Guide, SmartThings, Alexa and Google Assistant, Remote Control
- Multi Device Experience: Mobile to TV, TV Sound to Mobile, Sound Mirroring, Wireless TV On
- Game Feature: Auto Game Mode (ALLM) and HGiG
- Connectivity: x3 HDMI/eARC/ARC, 1x Digital Audio Out (Optical), USB, RF In, Bluetooth v5.2, Wi-Fi
- Eco Sensor, Auto Power Saving
- Color: Black
Pricing and availability
- Crystal 4K iSmart 43″ – Rs. 33,990
- Crystal 4K iSmart 50″ – Rs. 45,990
- Crystal 4K iSmart 55″ – Rs. 47,990
- Crystal 4K iSmart 65″ – Rs. 71,990
These TVs are now available for purchase online on popular platforms such as Amazon.in, Flipkart, and Samsung Shop. For a limited time, on purchase with any of the new Crystal 4K iSmart UHD TVs, customers will get Slim Fit Cam worth Rs. 8900.
Speaking on the announcement, Mohandeep Singh, Senior Vice President, Consumer Electronics Business, Samsung India, said:
People want the best entertainment at home. They want TVs that have amazing picture and sound, great gaming, and easy connection with other devices. Our new Crystal 4K iSmart UHD TVs have all these features and more. They have a built-in IoT hub that makes it easy to connect, a SlimFit Cam that lets you video call, and Object Tracking Sound (OTS) Lite that gives you a 3D sound experience. We think our customers will love these TVs and they will make us the top TV brand in the market.