FUJIFILM INSTAX Pal palm-sized digital camera launched in India


FUJIFILM India has introduced the ultra-compact INSTAX Pal digital camera, part of their INSTAX line, marking their 25-year presence in the country. This tiny camera is designed for capturing moments on the go, aiming to “Make Small Moments Feel Big”.

The Pal camera features a 1/5-inch CMOS with primary color filter. Its Standard Mode, activated by pressing the shutter button, uses a wide-angle lens for unique shots from different perspectives. This allows users to capture dynamic images with detailed backgrounds, something often tricky with smartphones.

In terms of design, by removing the printing function, the company has made the INSTAX Pal palm-sized for better mobility. It includes a detachable ring for easier handling or to use as a stand.

Additionally, the Pal offers a Remote Mode, connecting to smartphones via Bluetooth through the INSTAX Pal App. Users can take selfies or group photos remotely and adjust photo sizes, add emojis, stickers, or text using the app. The Interval Mode captures continuous photos at three-second intervals.

The Pal can connect with INSTAX Link Printer Series and other INSTAX cameras for printing images. Users can also pair it with silicone cases that include a strap carabiner and a Link Mode switch for quick photo printing.

Quick specifications: Fujifilm INSTAX Pal
  • Image sensor: 1/5-inch CMOS with primary color filter; Flash
  • Pixels: 2560 × 1920; F2.2 aperture, ISO100 to 1600
  • Max no of shots: 50 (when app is not connected)
  • Charging: USB Type-C; Charging time: 2-3 hrs
  • Printer: INSTAX Link Series
  • Features: Speaker, microSD card slot,
  • Buttons: Power button, shutter button and mode switch
  • Dimensions: 42.3 mm × 44.4 mm × 43.0 mm (excluding projecting parts)
  • Weight: 41g approx.
  • App: INSTAX Pal App
  • Warranty: 1 year
Pricing and availability

The INSTAX Pal is priced at Rs. 10,999 and available in five colors — Gem Black, Powder Pink, Pistachio Green, Lavender Blue, and Milky White. It is available for purchase at the FUJIFILM India retail stores and website.

Commenting on the launch, Koji Wada, Managing Director, FUJIFILM India, said,

As younger generations gravitate towards effortless photography to capture fleeting moments in their fast-paced lives, they seek trendy options that resonate with their style. The newly released INSTAX Pal caters to this demographic, ensuring that remarkable photography is accessible to all, aligning with our mission for the past 25 years with the INSTAX series.

Moreover, it empowers users to preserve cherished memories on-the-go with its pocket-friendly printing feature. At FUJIFILM India, our dedication lies in crafting future-ready cameras that produce images of unparalleled quality.

Speaking about the launch, Arun Babu, Head of Digital Camera, INSTAX & Optical Devices Business, FUJIFILM India.

As today’s youth prioritize convenience in capturing joyful and spontaneous moments, FUJIFILM India continues to evolve its INSTAX instant camera series to meet this evolving consumer demand. Our compact and portable INSTAX Pal camera is poised to redefine instant photography, seamlessly integrating it into the fabric of modern life.

With its versatile design, this palm-sized camera promises to be your reliable companion on every adventure, effortlessly capturing life’s vibrant moments on the fly. As we mark 25 years of the INSTAX series, this latest release embodies the contemporary standards of photography, blending convenience with unparalleled creativity.