Tata Play has announced a partnership with Amazon Prime to offer Tata Play DTH and Tata Play Binge customers Amazon Prime Lite subscription.
Tata Play DTH subscribers can now choose from multiple packs that include Prime Lite with Tata Play along with standard TV channels starting from Rs. 199 per month.
In addition, Tata Play Binge subscribers can enjoy Prime Lite with Tata Play along with 30+ other popular apps at various price points. At INR 199 per month, users can subscribe to 6 OTT apps, including Prime Video, from a list of 33 apps, or can subscribe to all 33, including Prime Video at INR 349 per month.
Prime Lite subscription also offers benefits like, free unlimited same-day delivery across 1M+ products and next day delivery across 4M+ products, prime early access & exclusive deals and 5% cashback on Amazon Pay ICICI Bank Credit Card while on shopping on Amazon.
Amazon Prime and Tata Play – Plans & Benefits |
|
| DTH Packs and Prime Lite with Tata Play |
|
| Prime Lite with Tata Play Binge |
|
Tata Play Binge now offers content from 30+ national, international, and regional apps on Tata Play Binge.
Commenting on the partnership, Harit Nagpal, Managing Director and CEO, Tata Play, said:
While on the one hand, Tata Play’s robust content distribution network will help in expanding Amazon Prime’s outreach to newer audience segments, on the other, addition of Prime Lite Membership with Tata Play will make Binge a more compelling proposition.
Gaurav Gandhi, Vice President, APAC & MENA, Prime Video, said:
At Prime Video, our mission is to super-serve our customers with the best of entertainment, and we are constantly looking at ways to strengthen our distribution to ensure wider availability of our much-loved movies and series. The collaboration with Tata Play provides its DTH and digital customers seamless access to Prime Video’s full selection of content, as well as Prime Lite benefits like unlimited free shopping & shipping of ‘Same-day/Next-Day’ delivery, Prime exclusive deals and much more. We look forward to working with Tata Play to make premium entertainment even more accessible to customers in India.