HMD has unveiled the Crest 5G and Crest Max 5G smartphones that are designed to image-conscious Gen Z consumers, who also prioritize devices that are high on value proposition and sport a contemporary design. These devices deliver reliable performance through powerful processors and long-lasting batteries, creating a well-rounded smartphone experience. One notable addition is Repairability 1.0, a commitment to sustainability by simplifying component replacements. Here are a few reasons why these devices are worth considering.
Designed for Image creation
The HMD Crest 5G and HMD Crest Max 5G boast a segment-leading 50MP selfie camera for detailed, share-worthy photos.
To ensure high-quality photography, the HMD Crest Max 5G features a 64MP main camera, 5MP Ultrawide and a 2MP Macro lens. The Crest features a 50MP dual AI rear camera.
There are features like Hands-Free Selfie that enhance the selfie experience. Other features include Beautify, slow-motion, AI Super Portrait mode, Flash shot feature that allows users to capture moving subjects with ease, and Tripod Mode for long-exposure photography.
Reliable Performance
Both devices are powered by the UNISOC T760 5G processor, delivering smooth multitasking and enhanced AI performance with 3.2 TOPS. The processor’s imaging capabilities, including UNISOC’s Vivimagic 6.0 imaging engine and Acutelogic 3A technology, contribute to the impressive camera performance.
The HMD Crest Max 5G offers 16GB RAM (8GB + 8GB virtual) and 256GB storage, while HMD Crest 5G comes with 12GB RAM (6GB + 6GB virtual) and 128GB storage.
The smartphones feature a vibrant 6.67-inch FHD+ OLED display with 90Hz refresh rate for immersive content consumption. The phones run Android 14 without any bloatware.
Long-Lasting Battery
Both phones come equipped with a 5000mAh battery capable of withstanding 800 charging cycles and a 33W fast charger is included in the box. HMD has also decided to include a 3.5mm audio jack on both the models for users who prefer to use wired headphones.
The HMD Crest boasts a visually stunning 6.67-inch FHD+ OLED display with a smooth 90Hz refresh rate, delivering an immersive viewing experience that surpasses the LCD screens found in competing models. Furthermore, the phones ship with a pure Android 14 experience, free from bloatware, offering users more storage space and a cleaner interface compared to other devices in the marker which are cluttered with pre-installed apps.
Repairability 1.0
HMD Crest 5G and the HMD Crest Max 5G bring Repairability 1.0, a game-changing initiative. In a world drowning in electronic waste due to frequent replacement of devices, including smartphones, the HMD Repairability 1.0 is a step in the right direction, promising to extend the life of smartphones and reducing electronic waste.
The HMD Crest series 5G smartphones are designed with easily replaceable components like back panel, batteries, displays, and charging ports without compromising the device’s integrity. This modular approach simplifies the repair process.
HMD provides detailed and clear repair manuals. These guides offer step-by-step instructions, making it easier for both professionals and DIY enthusiasts to undertake repairs. These also offer visual aids and diagrams to enhance understanding.
By prioritizing repairability, HMD Global is not only saving consumers’ money by repairing their devices instead of buying new ones, but also helping to protect our planet. With a strong emphasis on camera, and performance, the HMD Crest series 5G offer a compelling package. The inclusion of repairability adds a layer of environmental consciousness, making the Crest series a promising contender in the market.
Both the HMD Crest 5G and Crest Max 5G are locally manufactured here in India and the company even plans to export to other countries from here, which highlights HMD Global’s long term commitment to the India market.