ASUS has launched its latest AI-powered PCs, equipped with Intel Core Ultra (Series 2) processors, targeting both consumers and businesses in India.
The new lineup includes the Zenbook S 14, ASUS NUC 14 Pro AI (Desktop), and ExpertBook P5405, all featuring built-in Neural Processing Units (NPUs) with up to 47 TOPS (Tera Operations Per Second).
These devices aim to enhance productivity and streamline creative tasks with on-device AI capabilities, and will receive updates to the ASUS Copilot+ experience when available.
ASUS Zenbook S 14 OLED (UX5406SA)
The Zenbook S 14 is a lightweight ultraportable laptop, measuring 1.1 cm thick and weighing just 1.2 kg. Its lid is made of Ceraluminum, combining aluminum and ceramic for improved durability. The laptop features 2,715 CNC-machined cooling vents for better airflow, ensuring optimal performance during intensive tasks.
Equipped with Intel Core Ultra processors (Series 2), the Zenbook S 14 provides up to 48 NPU TOPS for robust AI performance. It includes ASUS’s StoryCube app, which uses AI to streamline creative workflows by organizing scenes and generating clips easily.
The laptop boasts a 3K ASUS Lumina OLED display with a 120 Hz refresh rate and a four-speaker sound system for enhanced audio-visual experiences. Additional features include AI noise cancellation and a Full HD AiSense IR camera for clear video calls.
The Zenbook S 14 also offers a comprehensive selection of I/O ports, a spacious 16:10 touchpad with smart gesture support, and a long-lasting 72 Wh battery.
Quick specifications: ASUS Zenbook S 14 OLED (UX5406SA)
ASUS ExpertBook P5405 (P5405CSA)
The ExpertBook P5405 is designed for businesses and features Intel Core Ultra processors (Series 2) along with ASUS AI ExpertMeet tools. These tools improve online meetings with features such as AI transcription, translation, subtitles, and meeting summaries.
With up to 47 NPU TOPS and 115 total platform TOPS, the ExpertBook P5405 is optimized for AI applications and boasts exceptional battery life, providing up to 28 hours of video playback and 20 hours of office productivity.
It ensures robust security, including BIOS-level protection with Secure Boot and a Trusted Platform Module (TPM). The laptop also offers an optional SafeGuard Backup tool for secure data management and comes pre-installed with McAfee+ Premium for one year globally, starting September 2024.
For support, the ExpertBook P5405 includes an international warranty covering the adapter and offers extended service packs for up to five years. The laptop is built with eco-friendly materials, using recycled aluminum and steel.
Quick specifications: ASUS ExpertBook P5405 (P5405CSA)
ASUS NUC 14 Pro AI mini-PC
ASUS also unveiled the NUC 14 Pro AI, a compact mini-PC measuring just 0.6 liters with a height of 34 mm.
It incorporates the Intel Core Ultra processor (Series 2) along with CPU, GPU, and NPU, delivering up to 115 total platform TOPS and 47 TOPS from the NPU, significantly boosting AI performance compared to previous models.
The NUC 14 Pro AI meets EPEAT Climate+ energy efficiency standards and features advanced thermal management for consistent performance. Security features include Secure Boot, fingerprint recognition, and TPM.
It also offers built-in speakers and microphones for voice commands, alongside remote management capabilities with the ASUS Control Center and Microsoft’s Windows Autopilot. The tool-less design allows for easy upgrades.
Quick specifications: ASUS NUC 14 Pro AI mini PC
Pricing and availability
- Zenbook S 14 (UX5406SA-PZ357WS): Starting at Rs. 1,49,990, available via ASUS e-shop, ASUS Exclusive Stores, Flipkart, and Amazon.in.
- Zenbook S 14 (UX5406SA-PV356WS): Starting at Rs. 1,42,990, available through ASUS Exclusive Stores.
- ASUS ExpertBook P5405 (P5405CSA): Available for purchase starting November 2024.
- ASUS NUC 14 Pro AI mini PC: Available for sale starting December 2024.
Commenting on the launch, Eric Ou, Country Head, President and Director, Systems Group, ASUS India, said,
At ASUS, we take pride in leading the way with the latest innovations and technologies in India. Recognizing the significant role AI will play in shaping the laptop experience, and aligning with our vision of ‘Ubiquitous AI. Incredible Possibilities,’ I am excited to present our latest innovations, which combine exceptional performance with elegant designs. By integrating Intel Core Ultra Processors, we are ensuring that our users enjoy top-tier AI capabilities, delivering a smoother and more refined experience.