BOULT India has expanded its smartwatch lineup with the launch of the Drift Max Smartwatch. The device features a 2.01-inch screen and a fully functional rotating crown—a side-mounted dial for smooth navigation. It offers over 250 watch faces, allowing users to customize the look to suit their style or mood.
For fitness and health tracking, the Drift Max includes 120+ sports modes. It provides 24×7 heart rate monitoring, blood pressure tracking, SpO2 measurement, stress monitoring, and menstrual health tracking. Features like sleep tracking, calorie monitoring, and smart alerts for hydration and movement support users in maintaining a balanced lifestyle.
The smartwatch uses Bluetooth 5.2 for connectivity, supports Bluetooth calling, and integrates various utilities like notification management, remote camera control, weather updates, Find My Phone, and a calculator. It also features Google Assistant and Siri for hands-free task management. With an IP68 rating, it’s designed to resist water and dust, suitable for diverse conditions.
Quick specifications: BOULT Drift Max
- Metallic finish, functional crown
- 2.01″ display with 350 nits brightness and 240 x 296 resolution
- 250+ Cloud-Based Watch Faces
- Bluetooth v5.2; supports Bluetooth calling
- BOULT Health monitoring: Heart rate, stress, SpO2, sleep, menstrual tracking, water reminder, and more
- Productivity suite: Voice assistant, camera control, flashlight, calculator, weather, and more
- 120+ sports modes
- IP68 water resistance
Pricing and Availability
The Drift Max is available at the following introductory prices:
- Coal Black (Stainless Steel Strap): Rs. 1199
- Silver (Stainless Steel Strap): Rs. 1199
- Pure Black (Silicon Strap): Rs. 1099
The smartwatch can be purchased on BOULT’s official website, Flipkart, and Amazon.in, starting today.
Speaking on the launch, Varun Gupta, Co-Founder, BOULT, said,
We designed the Drift Max for individuals who seek more than just a smartwatch – it is for those who value both advanced technology and elegant aesthetics in their daily lives. With this launch, we are redefining the way people live—smarter, healthier, and more connected. This milestone reflects our commitment to making premium technology accessible to every Indian consumer.