London-based technology company Nothing today announced the appointment of the company’s co-founder, Akis Evangelidis, as India President. Nothing appointed Vishal Bhola as India president last year, but he left the company few months later.
In this new role, he will lead the strategic direction and growth of the company’s operations in India, said the company. This news comes days ahead of the launch of the Nothing Phone (3a) series that has been manufactured in India at its Chennai plant.
Nothing said that India has been a key driver of the company’s growth. According to Counterpoint’s Q4 2024 India Smartphone Tracker, Nothing has emerged as the fastest-growing smartphone brand in India, boasting a staggering +577% year-over-year growth.
Regarding his appointment, Akis Evangelidis, India President and Co-Founder at Nothing, said:
India is one of the most important markets for Nothing, and we believe there is a tremendous opportunity to become a leading consumer tech brand in the country. I’m very excited to step into this new role and continue to bring distinctive, design-led tech innovations to Indian consumers. India will play a pivotal role in the global smartphone industry in the years to come, and we’re committed to accelerating our ‘Make in India’ initiatives and boosting domestic production. In 2025, we’re doubling down by ramping up our investments in India and expanding our offline presence to 12,000+ stores.