HONOR today announced that it will begin offering seven years of Android OS and security updates for its flagship HONOR Magic series (except for the Magic Lite series), starting in EU markets to match the Pixel and Samsung flagships.
This initiative, termed the HONOR ALPHA PLAN announced at the MWC 2025, positions the company among a select group of manufacturers providing such extended software support.
The company’s stated aim is to prioritize customer experience and encourage industry-wide adoption of longer software lifecycles. HONOR hopes this move will promote broader access to the latest technological advancements and enhance security for smartphone users globally.
The HONOR ALPHA PLAN is presented as a strategic shift for the company, evolving from a smartphone manufacturer to a developer of a global AI device ecosystem. This three-phase plan outlines HONOR’s vision for the future of intelligent technology, and proposes a collaborative approach with industry partners to foster an open ecosystem.
The extended software support is intended to increase device longevity and contribute to reduced electronic waste, aligning with sustainability principles. It also aims to provide users with access to current AI technologies and security updates throughout the extended lifespan of their devices.
The HONOR Magic7 Pro users in the EU will be the first to receive this extended support, even though the company earlier promised 5 years of OS and security updates for the phone. HONOR has indicated plans to expand this policy to include future flagship models, encompassing both standard and foldable smartphone designs.
Commenting on this, James Li, CEO of HONOR, said:
The HONOR ALHPA PLAN has a strong emphasis on a consumer-centric approach to our future products. We aim to provide devices and services that meet consumer needs and beyond their expectation now and in the future. Therefore, HONOR has decided to offer seven years of Android OS and security updates to the HONOR Magic series. This includes our flagship bar phone and foldable phone. This commitment begins with the HONOR Magic7 Pro. We are delighted to make this available to our customers.