Lenovo India has announced that they have appointed Sudhin Mathur as Director, Smartphones for India. He will be responsible for steering the company’s aggressive growth strategies for Smartphones in India.He has over twenty years of rich experience in Business Management and Consumer Marketing in varied industries such as Telecom, Services and Office Products. He worked with Sony Ericsson for 7 years and was responsible for setting up and launching Sony Ericsson brand in India. He was the Business Head for LG Mobile, India for 2 years. In Lenovo, he will be responsible for steering the company’s aggressive growth strategies for Smartphones in India.
Lenovo entered into the Indian smartphone market back in November 2012 with the launch of 5 Android smartphones. Now there are 11 Android smartphones from Lenovo, the latest being the P700 with a huge 3500 mAh battery. It plans to launch Intel-powered smartphone in India soon. The company has tough competition in the smartphone segment in India. Hope the new director would steer the company to make it one of the leading players in India .