In a bid to compete with Jio, Reliance Communications has launched a new plan that offers unlimited voice calls for Rs. 149 per month. Customers can make unlimited calls to any phone on any telecom network across the country, including STD calls under this new plan.
In addition to unlimited voice calls, customers get 300MB data with the plan that is available across the 2G, 3G and 4G technology platforms. The company says there are still hundreds of millions of older 2G handset-owners in India and the newly launched ‘149 UNLIMITED’ plan will help migration of these customers to its network, along with 300 MB of data usage.
Gurdeep Singh, Co-CEO, Reliance Communications and CEO of RCOM’s Consumer Business, said,
Our new pioneering yet simple Unlimited Plan has the potential to trigger a paradigm shift in the way Indians recharge their mobile phones, creating a significant shift in the telecom market—as it moves away from the ‘Unit Rate’ charging regime to a ‘Single Recharge and Unlimited Usage’ regime. It enables customers with any kind of handset to have unlimited calling time across the country, in addition to data access on all 2G, 3G and 4G handsets. Our Unlimited Plan will see millions of Indians benefit, and help RCOM ramp up its customer base and engage with higher-value customers and greater ARPUs.
Last week, Reliance Communications launched RGC India app for international calls starting from Rs. 1.4 per minute.