Zebronics has announced its partnership with Santanu Hazarika, a self-taught artist known for his diverse creativity. Together, they are launching a unique collection featuring doodle and abstract-art-covered products, including audio devices, IT gadgets, and smartwatches.
Zebronics x Santanu collection
Santanu Hazarika, a three-time TEDx Speaker and acclaimed artist, has garnered recognition for his contributions to the field of art. His collaboration in the NFT space, achieving a record sell-out in just 37 seconds, highlights his widespread appeal. Among his accolades are the Government of Assam award and the title of Red Bull Doodle Art World Champion 2014.
In the next six months, Zebronics plans to unveil a range of products, spanning audio wearables, portable speakers, smartwatches, and IT & gaming devices. These carefully selected items aim to cater to a diverse audience with a keen interest in art and fashion, spanning various age groups.
Availability
The ‘Zebronics X Santanu’ collection will be available on Flipkart, Amazon.in, and shop.zebronics.com from December 13, 2023. The launch will kick off with the introduction of the Zeb-Juke Bar 9400 Pro Dolby, the premium flagship soundbar, alongside a selection of new gaming mousepads.
Commenting on the collaboration, Santanu Hazarika, said,
I’m excited about the collaboration with Zebronics, a brand that consistently embraces youthfulness, fun, and innovation. Integrating doodle art aesthetics with Zebronics’ top-notch quality products is not just about attracting new consumers but also captivating existing ones with a range of trendy, fresh, and unconventional items.
This collaboration holds a special place in my heart as it connects with my childhood memories, marking the time when I first got acquainted with the brand and developed a love for gadgets. Art is my passion, and by merging it with art-focused technology, we aim to transport people to an extraordinary world that I’m eager to share.
Speaking about the collaboration, Rajesh Doshi, Co-Founder & Director, Zebronics said,
We’re excited to announce our partnership with the internationally acclaimed self-taught artist and illustrator, Mr. Santanu Hazarika. Personally, I have a deep admiration for contemporary and abstract art, and merging his creative expertise with our products felt like a natural step.
The result is a captivating fusion of art and technology, showcasing intricate details within vibrant and funky patterns that pay homage to the rapidly growing global trend of doodle art mastered by Santanu. Beyond their finesse and meticulous attention to detail, we firmly believe that our consumers will find genuine inspiration in the rejuvenating designs and aesthetics of our product range, perfectly aligning with our motto to be ‘Always Ahead’.