Acer has opened its first mega concept store, Acer Plaza, in Ahmedabad. Located in Prahlad Nagar, the flagship store offers customers a chance to experience a wide range of Acer and Acerpure products, including laptops, smart TVs, air purifiers, and more.
The launch of Acer Plaza coincides with Acer’s 25th anniversary in India and reflects the company’s commitment to expanding its retail presence in the country. Ahmedabad was strategically chosen for this first concept store due to its rapidly growing tech market.
Acer Plaza is more than just a store; it’s an immersive experience. By showcasing its diverse product portfolio in one place, Acer aims to provide customers with a premium and interactive shopping experience.
This launch is just the beginning of Acer’s retail expansion plans in India. The company aims to open more such stores across the country, bringing high-quality technology closer to Indian consumers.
Commenting on the launch of the new store, Andrew Hou, President, Pan-Asia Pacific, Acer Inc., said:
This year is a special one as we celebrate 25 years of Acer in India. The opening of our first mega store, Acer Plaza, in Ahmedabad is just the beginning of a larger journey of expanding our base and offering a range of products from Acer PCs to Acerpure Home Appliances. We are excited to bring this unique retail experience to other cities across India. Acer Plaza exemplifies our commitment to delivering cutting-edge technology while fostering a closer connection with our customers through immersive, personalized experiences.
Harish Kohli, President & Managing Director, Acer India, added:
We understand that today’s consumers seek more than just products—they seek experiences that bring technology to life. Acer Plaza offers customers a space to interact directly with our latest innovations across Acer and Acerpure products, showcasing how our solutions can seamlessly integrate into and enhance their daily lives. This will be the start of bringing more Acer Plaza stores to our consumers and to our ambitious goal of opening overall 300 stores by the first half of 2025 in both Acer Plaza and Acer Mall format, strengthening our engagement with consumers across India.
Sudhir Goel, Chief Business Officer, Acer India, added:
The launch of Acer Plaza in Ahmedabad marks a significant milestone in our journey to provide customers with an immersive and holistic retail experience. Bringing together cutting-edge technology and an expansive range of offerings across PCs, tablets, consumer electronics, appliances, and personal care, Acer Plaza reflects our commitment to innovation and customer satisfaction. We are also proud to showcase ‘Make in India’ products in laptops, tablets, Smart TVs, Desktops PCs, water purifiers, and more, which are locally manufactured products. This store sets a new benchmark in experiential retail, and we are excited to expand our footprint across the country.