Micromax joins the Windows Phone party, devices coming soon

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Micromax, one of the top smartphone players in the Indian market, was rumoured to get into the Windows Phone game for a long time. We had expected the name to pop up when Microsoft announced new partners in India like Xolo, Lava and Karbonn, but it didn’t until now, when Microsoft revealed additional two partners, Micromax and Prestigio, at their Build 2014 keynote. Micromax now joins a big list of partners who are committed to bring Windows Phone 8.1 devices into the market. Bringing a seismic change of sorts to the ecosystem, the Windows Phone 8.1 update enables better hardware compatibility, with which a reference device from Qualcomm was developed. Adding on-screen button support and increased chipset compatibility has enabled players like Micromax to join the Windows Phone ecosystem.

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Micromax Windows Phones to arrive mid of next year, says co-founder

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Is Micromax working on a Windows Phone? Well, the second largest smartphone manufacturer in India by volume recently made big news when it unleashed a series of promotions featuring Hugh Jackman for the Micromax Canvas Turbo, and also announced its plans to enter the European markets like Russia and Romania, but a Windows Phone that is currently dominated by Nokia? The company’s co-founder Rahul Sharma has admitted in an interview that they are indeed working on them, and claims to have them ready for a launch mid next year. Above image is just a mock up we did to see how Windows Phone might look on the recently launched Micromax Canvas Turbo.

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