Xiaomi is now the most preferred smartphone brand in India: Strategy Analytics

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Xiaomi has surpassed Apple and Samsung to become the most preferred smartphone upgrade choice for Indian consumers in 2017, according to a report by research firm Strategy Analytics. 26 percent of potential Android buyers looking to upgrade their devices in 2017 list Xiaomi as their preferred brand. Continue reading “Xiaomi is now the most preferred smartphone brand in India: Strategy Analytics”

Android grabs 97% of India’s smartphone market share in Q2 2016: Report

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Android is controlling the smartphone market in India, according to a latest report from Strategy Analytics. The research firm revealed Android maintained first position with a record 97 percent smartphone OS marketshare in India.

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Android accounts for 85% of smartphone share in Q2 of 2014, Xiaomi hits fifth spot: Report

Android continued its dominance in the smartphone market and accounted for a record 84.6% share of global smartphone shipments in Q2 of 2014, according to research by Strategy Analytics. Global smartphone shipments reached 295.2 million units in Q2 said the report.

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Micromax is now 12th largest phone maker globally according to Strategy Analytics


Micromax which started off its operations in India is very popular for it’s Dual SIM phones and innovative ad campaigns. The company has been expanding globally and recently ventured into Brazil. The handset maker has a presence in Hong Kong, Bangladesh, Nepal, Sri-Lanka, Maldives, UAE, Kingdom of Saudi Arabia, Kuwait, Qatar, Oman and Afghanistan. The company has achieved a 1% of the global handset market according to the Global Handset Vendor Marketshare  report from research firm Strategy Analytics.

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