At IQ India 2012 , I got a chance to sit down with Anand Chandrasekher , Chief Marketing Officer (CMO) , Qualcomm Inc. Anand joined Qualcomm in August 2012 after a long 24 year stint at Intel. I asked Anand about Snapdragon , Qualcomm’s marketing strategy and why should a consumer buy a Snapdragon powered phone.Watch the full video interview below.
httpv://www.youtube.com/watch?v=esOudBwRqtw