Ride hailing firm Uber has signed a global multi-year deal with maps provider TomTom. Under the partnership, TomTom will provide Uber with digital maps and traffic data for the app used by its drivers.
Continue reading “Uber teams up with TomTom for maps and traffic data”
comScore Inc. announced the launch of Device Essentials which is a new service that reports digital traffic as per devices ranging from computers and mobile phones to e-readers and gaming devices. Using this service, analysis traffic pattern from different devices was made in thirteen different countries including India, which showed that 7.4% of traffic comes from iOS devices while Android follows with 6.5% 
