Vodafone Idea rebrands to “Vi” after completion of merger and integration

British telecom giant Vodafone’s merger with Indian telecom giant Idea Cellular has been in the works for over 3 years, since January, 2017. While the merger itself was completed in 2018, Vodafone Idea has only now completed its integration, and they are marking this with the announcement of a re-brand from Vodafone Idea to simply “Vi”.

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