You might often be annoyed with YouTube ads interrupting your streaming experience, especially for long-form content. Back in September, Google announced that it was exploring options to reduce this kind of interruptions by introducing fewer longer ad breaks to create a smoother viewing experience. Continue reading “YouTube for TV: Long-form ads and breaks between Shorts”
Google has officially announced that YouTube’s Universal App and TrueView campaigns would soon support vertical video advertisements. As the company develops new methods to create vertical video advertising on YouTube, the company undoubtedly wants to adapt to the requirements of the constantly expanding mobile audience in the best way possible. Continue reading “YouTube ML to turn landscape video ads into vertical; testing 5 to 10 unskippable ‘bumper ads’”
